Le nkampani iyaqhubeka nokwandisa ukutshalwa kwezimali kwezesayensi nezobuchwepheshe kanye nocwaningo nentuthuko, ikhuthaze ukuthuthukiswa komkhiqizo, nokuthuthukisa ikhwalithi yomkhiqizo nokuqukethwe kwezobuchwepheshe. Ngasikhathi sinye, inkampani iphinde yaqinisa ukuguqulwa kwedijithali nokuthuthuka okuhlakaniphile, ukusebenza kahle kokukhiqiza kanye nezinga lokuphatha, futhi wanikeza amakhasimende ngezinsizakalo ezisebenza kahle futhi ezinhle kakhulu.